Amplify FORUS Business Power with JINN's Marketing Strategies

Estonian version

• The Presentation for FORUS

Agenda

1. Introduction to JINN Marketing Agency
2. FORUS Company Services
3. JINN Strategies for FORUS
4. Our Commitment to Your Success
5. Next Steps

Introduction to JINN Marketing Agency

Specialists in multiple industries: JINN has successfully worked with clients in many niches, proving our versatility in marketing strategies.

Complete digital marketing services for high ROI: JINN helped clients increase their revenue through a mix of SEO, PPC, and content marketing.

Committed team of marketing experts: Our team members have an average of 15 years of experience in digital marketing, ensuring the best strategies and execution for your campaigns.

FORUS Services

1. Security Services
2. Safety Services
3. Real Estate Management
4. Maintenance
5. Construction Services
6. Energy Efficiency
7. Cleaning Services

1. Security

SEO: Improve search rankings for security services

Optimize website content with targeted keywords like “CCTV installation” and “security system monitoring” to improve search visibility.

Local SEO: Stand out in your local market

Boost your online presence in specific cities or regions by optimizing Google My Business listings and building local citations.

PPC: Instant online visibility with targeted ads

Create Google Ads campaigns using keywords like “security services near me” to attract potential clients searching for security solutions.

Content Marketing: Engage and build trust with customers

Publish blog posts about the latest security trends and tips, positioning FORUS as an industry expert and thought leader.

2. Safety

E-Commerce: Launch an e-learning platform

Develop a user-friendly e-learning platform to offer safety training courses, making it easy for clients to access and complete courses.

Conversion Optimization: Boost course sign-ups

Implement clear calls-to-action and streamline the registration process to increase the number of users signing up for safety courses.

Marketing Strategy: Reach the right industries

Identify and target industries with high demand for safety training, such as manufacturing and construction, through tailored marketing campaigns.

Data Insights: Craft targeted safety campaigns

Use data analysis to understand which safety topics resonate most with your audience and create targeted campaigns to address those needs.

3. Real Estate Management

SEO: Optimize property listings for search

Enhance property listings with descriptive titles, relevant keywords, and high-quality images to boost search rankings and attract more potential buyers or renters.

PPC: Attract property buyers and renters

Create targeted Google Ads campaigns for popular real estate search terms, such as “apartments for rent” or “homes for sale,” to drive more leads.

Content Marketing: Show off properties and expertise

Publish blog posts featuring property highlights, market updates, and home buying or renting tips to engage and inform potential clients.

Business Intelligence: Spot market trends and opportunities

Utilize advanced analytics tools to identify emerging real estate trends and opportunities, allowing FORUS to stay ahead of the competition and capitalize on market changes.

4. Maintenance

SEO: Enhance visibility for maintenance services

Optimize website content with keywords like “HVAC maintenance” and “plumbing services” to improve search visibility and attract potential clients.

E-Commerce: Easy service booking online

Develop a user-friendly booking platform that allows clients to schedule maintenance services with just a few clicks, increasing convenience and bookings.

Content Marketing: Share maintenance tips and advice

Publish blog posts and articles on preventive maintenance, DIY tips, and industry best practices to engage your audience and showcase your expertise.

Marketing Strategy: Connect with potential clients

Use targeted social media campaigns and email marketing to reach potential clients who may be in need of maintenance services.

5. Construction Services

Local SEO: Dominate the regional construction market

Optimize online presence for specific regions by claiming and updating Google My Business listings, building local citations, and gathering customer reviews.

PPC: Capture new project leads with ads

Create Google Ads campaigns for construction-related keywords like “commercial construction company” to attract potential clients with new projects.

Content Marketing: Showcase projects and know-how

Publish case studies, project highlights, and expert insights on construction trends to demonstrate your expertise and attract potential clients.

Business Intelligence: Uncover growth opportunities

Analyze market data to identify growing construction sectors and potential clients, allowing FORUS to focus marketing efforts and resources effectively.

6. Energy Efficiency

SEO: Boost search rankings for energy efficiency

Optimize website content with targeted keywords like “energy-efficient buildings” and “LEED certification” to improve search visibility.

Marketing Strategy: Promote green building initiatives

Develop targeted marketing campaigns to reach eco-conscious clients and showcase FORUS’s commitment to sustainable building practices.

Content Marketing: Educate and attract clients

Publish informative articles and blog posts on energy efficiency, green building technologies, and the benefits of sustainable construction to engage potential clients.

Business Intelligence: Monitor industry trends

Stay informed of the latest advancements in energy efficiency and green building practices, enabling FORUS to maintain a competitive edge in the market.

7. Cleaning Services

Local SEO: Reach more clients in your area

Optimize online presence for local searches by updating Google My Business listings, gathering customer reviews, and building local citations.

Conversion Optimization: Simplify booking and inquiries

Streamline the booking process with clear calls-to-action, an intuitive interface, and easy-to-use contact forms, driving more bookings and inquiries.

PPC: Achieve instant visibility with ads

Create targeted Google Ads campaigns for cleaning-related keywords like “office cleaning services” to instantly reach potential clients searching for cleaning solutions.

Content Marketing: Share cleaning tips and successes

Publish blog posts and articles featuring cleaning tips, industry insights, and success stories to engage and build trust with potential clients.

8. Our Impact on your KPIs

Higher search rankings, attracting more visitors

By optimizing your website for SEO, you could see a 60% increase in organic traffic within a year, attracting more potential clients to your sites.

Dominate local markets with targeted SEO

Implementing a local SEO strategy could help you rank #1 in Google Maps results for your target locations, making it easier for local clients to find and choose your services.

Boost conversions across all services

With conversion optimization, you could improve your website’s user experience, leading to a 25% increase in service bookings and inquiries.

Grow brand awareness and customer engagement

A well-executed content marketing strategy can increase social media followers by 40%, fostering stronger relationships with your audience and spreading brand awareness.

Increase leads and sales with PPC campaigns

Launching targeted PPC campaigns can result in a 35% increase in leads, directly contributing to higher sales and revenue for FORUS.

9. Our Commitment to Your Success

Personalized service with a dedicated account manager

Your dedicated account manager will work closely with you to understand your business goals and develop tailored marketing strategies to achieve them.

Consistent updates and open communication

Expect regular progress reports, performance analytics, and open communication channels to ensure you are always informed and involved in your marketing campaigns.

A focus on results to maximize your ROI

Our results-driven approach ensures we continuously optimize campaigns for maximum ROI, delivering the best possible outcomes for your marketing investment.

10. Next Steps

Schedule a call to discuss collaboration

Book a discovery call with JINN to explore how our marketing services can help FORUS achieve its business objectives and drive growth.

Create a tailored proposal for FORUS Company

After the discovery call, JINN will develop a customized proposal outlining the optimal mix of marketing services for FORUS, designed to address your unique needs and goals.

Establish a flexible partnership with JINN on a monthly retainer

Engage JINN on a monthly retainer basis, allowing for flexibility and adaptability in your marketing efforts as your business needs evolve.

Manage projects with individual budgets for optimal resource use

Allocate resources efficiently by assigning individual budgets for tasks like hiring developers, content editors, writers, purchasing links or press releases, and managing advertising budgets.

Let JINN optimize marketing efforts, saving costs and increasing ROI

Trust JINN’s expertise to control and optimize your marketing campaigns, resulting in significant cost savings and enhanced return on investment for FORUS.

Begin the journey to growth and success together

Partner with JINN to embark on a journey toward accelerated growth and success for FORUS, leveraging our expertise and commitment to drive tangible results.